THE FOUNDATION LINE — DRAWS ITSELF YOUR LAUNCHPAD PARTNER, SINGAPORE

Your Launchpad Partner · Singapore

A stronger foundation for your business.

Finance, funding and practical technology to help you move forward — from people who understand what it's like to build a business.

LIWEN · Chartered Accountant (Singapore) · Former CFO

One foundation, drawn once — referenced throughout:

01Accounting & Bookkeeping/ 02Grants & Funding Support/ 03Automation & AI/ 04Digital Enablement
FOUNDATION — WORKING DRAWING 01 02 03 04
01 02 03 04

Where it usually starts

Running a business is already complicated enough.

You don't need another complicated solution.

—

Your books are behind and you're not sure what's actually true.

—

There may be support available, but you're not sure what's relevant.

—

You're doing the same manual work every week.

—

You're not sure what needs fixing first.

You don't need to have everything figured out before you reach out.

The foundation

One foundation. Four ways we can help.

Each discipline follows its own working logic — watch it resolve as you scroll.

01

Accounting & Bookkeeping

Get your numbers in order. Clearer records, clearer decisions, less guesswork about where the business actually stands.

Learn more about Accounting & Bookkeeping →
RECORD RECONCILE UNDERSTAND
02

Grants & Funding Support

Not sure what's available? Let's find out. We'll help you explore what may be relevant to your business — and be straight with you about what isn't.

Learn more about Grants & Funding Support →
EXPLORE QUALIFY APPLY FOLLOW THROUGH
03

Automation & AI

If you're doing the same thing every week, there's probably a better way. We start with the actual work, then decide whether automation or AI genuinely helps.

Learn more about Automation & AI →
OBSERVE SIMPLIFY AUTOMATE
04

Digital Enablement

Build it. Understand it. Keep it yours. Our hands-on website workshop is the clearest way to see how we work — and to walk away with a real skill.

Learn more about the Website Workshop →
BUILD UNDERSTAND MAINTAIN

Who's behind this

A note from Liwen.

I've spent years looking at businesses through the numbers. But numbers are never the whole story.

I'm a Chartered Accountant in Singapore, and before this I worked as a CFO — which mostly taught me that the hardest part of running a business is rarely the accounting itself. It's knowing what to do next.

That's what Your Launchpad Partner is built around: getting the numbers right, understanding what support might genuinely be relevant, and using practical technology to take some of the repetitive work off your plate — one useful step at a time, not everything at once.

Chartered Accountant, SingaporeFormer CFO
CONTINUED

And I'm not doing this alone.

A note from Min En

Min En brings a background in financial planning and analysis, and a similar impatience with numbers that sit in a spreadsheet without helping anyone decide anything. She's usually the one asking "okay, but what are we going to do with this" — and then building the automation that answers it.

Between the two of us, you get someone who understands the accounts and someone who understands how to make them useful day to day.

FP&AAutomation

04 · Digital enablement

See how we build things.

Build your website. Understand how it works. Keep it yours.

PriceSGD 699
Group size3–5
FormatOne day · Online (Zoom)

The site takes shape as the workshop progresses

01Questionnaire
02Tracker
03Build
04Go live
05Maintain

A small-group, hands-on workshop — not a generic AI webinar. You leave with a real, working website and the ability to keep it running yourself.

Learn about the workshop →

05 · Showcase

Want to see what that looks like?

We built eight fictional examples ourselves — from a courier, a florist and an interior designer to a bakery, a café, a consultancy, a creative studio and a collector-toy store.

See the showcase →

Getting started

No complicated process.

01

Tell us what's going on

02

Talk it through

03

Agree on a practical next step

The point is to move things forward — not to sell you everything.

Ready when you are

Let's talk about your business.

You don't need a polished plan. You don't need to know exactly which service you need. Tell us what's going on. We'll start from there.

Talk to us
Contact us